Vice President of Marketing
Jeff West is the VP of Marketing for Patcraft a commercial brand of Shaw Industries Group, Inc. specializing in flooring for performance markets including education, healthcare, retail, government, corporate, and hospitality.
As Vice President of Marketing, Jeff oversees strategic direction and marketing strategy for Patcraft.
Vice President of Design
As VP of Design at Patcraft, Shannon leads a Creative Team focused on carpet and resilient flooring for Healthcare, Education, Retail, and Corporate market segments.
Shannon establishes Patcraft’s creative vision and future direction of product development for all flooring segments in which we participate.
Speaking to the day-to-day operations of the group, The Lab offers
solutions tailored around a customer’s specific needs including design,
specializations, budget, maintenance and installation.